Who are We?
Building something that can change the world requires a story strong enough to turn skeptics into true believers.
Conspiracy is the agency to help you build that narrative.
We work with the most ambitious founders and investors to build narratives that win, and then express that narrative through whatever medium necessary: brand strategy and identity, fundraising materials, websites, product, and go-to-market.
Founders: win customers, recruit top talent, raise capital faster, at better terms.
Investors: strengthen your pipeline, win the right to invest in the best founders, and raise more easily from LPs.
If you don't tell your story, someone else will.
Our Focus
Services
Selected Work
Client List
Why
Playlists
Most companies have two stories.
A brand story: the pitch deck, website, and tagline, and a business story: the P&L, board deck, and roadmap. They're written by different people in separate rooms. The result is a disconnect that customers, investors, and your own team can feel, even if they can't name it. It makes you harder to believe and hurts your chances of winning.
This happens because the people who understand your business don't do creative work, and the people who do creative work don't really understand your business. So your brand becomes a layer floating above the company, unmoored from the reality of the business.
Conspiracy exists to make sure you only have one story.
I spent five years as a growth-stage investor at Activant Capital before starting Conspiracy. That means I can read your P&L and your pitch deck and find what's actually different about your business or fund, and we can express it in one unified story across every surface.
Max Thoeny
Founder
Contact
We are actively accepting new projects